Leveraging Predictably Irrational Patient Behavior When Designing Patient Support Initiatives

Written by Simona Nucera | Jan 7, 2019 1:05:30 PM

Download the full exclusive whitepaper which includes:

  • How Behavioral Science gives us a new lens through which we can evaluate seemingly irrational patient behavior
  • Extensive Insights into over 15 ‘predictably irrational’ behaviors in the Healthcare Domain
  • Examples and key takeaways on how to understand and address ‘predictably irrational’ patient behavior
  • 4 Steps to Designing Patient Support Programs that address ‘predictably irrational’ patient behavior